Momentum Blog | Small business

It may sound like an oxymoron if I were to say, “Planned communication must also be unplanned.” But as PR professionals, this is pretty much a given. Yes, our job is to be laser-focused on strategic planning and preparing for the most optimal communication-related..

The digitization of business processes has fully trickled down to small and local businesses, in part because necessity mandated a major transition to online business development in the early months of 2020. Regardless of the reason for this transition, it would be..

The COVID-19 pandemic has changed a lot of things about how businesses run, one of them being where work gets done. With more people working remotely, we are all spending more time communicating electronically, both through instant messaging services like Zoom and..

It takes hard work, dedication and sometimes good old fashion luck to build a strong, profitable business. One of the best pieces of advice for entrepreneurs and emerging business owners is to get smart insights from people who have been there before.

See what ..

It takes hard work, dedication and sometimes good old fashion luck to build a strong, profitable business. One of the best pieces of advice for entrepreneurs and emerging business owners is to get smart insights from people who have been there before.

See what Kellan..

When I was in college, a journalism professor etched a three-word phrase into my head, “every word tell.” That phrase ends a much longer string of clauses that I once committed to memory and have since forgotten, but those three words became writing mantra. Even as I..

The success of any good marketing campaign is the strategy that supports it. Whether that is developed years in advance or crafted after a viral moment, marketing plans allow for a long-lasting effect to be made on consumers. The term “strategy” can often seem..

It takes hard work, dedication and sometimes good old fashion luck to build a strong, profitable business. One of the best pieces of advice for entrepreneurs and emerging business owners is to get smart insights from people who have been there before.

See what Nancy..

Public relations. What is it? What purpose does it serve? Is it necessary? According to the Public Relations Society of America, PR is “a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” To put it..

It takes hard work, dedication and sometimes good old fashion luck to build a strong, profitable business. One of the best pieces of advice for entrepreneurs and emerging business owners is to get smart insights from people who have been there before.

See what..