Changing Your Culture by Changing the Conversation

13 people dead.  A 325 page investigation report.  Called before both the House and Senate Subcommittees to testify; to explain.  Explain the inability to address the ignition switch problem.  A problem which persisted for more than 11 years.  A problem where many..

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Enticing Landing Pages That Convert

In the lead-capture business, the formula for success is straightforward on the surface: an offer strategy that your target market finds relevant, engaging ad content in a format that grabs the consumer, and an effective landing page that compels those consumers to..

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Social Media Jedi Masters are Nailing These 3 Things

“Try not. Do…or do not. There is no try.” ~Yoda, The Empire Strikes Back

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Supreme Court Validation to Class-Action Waivers

On May 21, the Supreme Court decided 5 to 4 that there is no violation of the National Labor Relations Act when an employer requires an employee to sign a waiver of class actions in workplace arbitration agreements.  The Court held that these individual agreements are..

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Ribbons: The Dapper Doughnut

Here at the Greater Memphis Chamber we love to celebrate business growth and development! There's nothing like standing beside you as you open the doors to your new business or reveal your new expansion. That's why we offer our members our expertise and assistance with..

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Three Questions to Ask When Hiring Seasonal Workers

For employers, the term “seasonal employee” can be relative, depending on the goods and services a business offers and/or its geographic location. Regardless, hiring seasonal workers can present some significant legal landmines for unsuspecting employers. To avoid..

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What Small Businesses Need to Know About Google Marketing

 

Unless you’ve been living under a rock or a remote village in the Amazon, you’ve heard of Google. The tech giant got its start in 1996 when a couple of Stanford PhD students figured out how to catalog and search all the information on the rapidly growing internet.

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Step Up Your Game with These Free Tools

Small businesses - if you don’t already know, you need to have a social media presence. Potential customers will search for you digitally, and if they can’t find you (or your presence is weak and unbecoming), you can lose out on that business.

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WHY CREATING CONTENT IS KING

One of the questions we get most often from clients and prospects is, “Why should we have a blog?” The answer is multifaceted, but it comes down to this - you have ideas and advice that are helpful to many people, so why not share it?

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SERVANT LEADERSHIP with Stacy McCall of Stratos

As CEO of ServiceMaster by Stratos, I serve as a leader to more than 500 employees, or service partners as we like to call them. I work in the business, on the business and everything in between. You might see me in a boardroom making crucial business decisions one..

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